In our previous article (Part One), we highlighted how builders and developers will need to place greater emphasis on their own carbon footprint and sustainability in their business practices moving forward.
The builder decor sales industry is a dynamic space that has changed dramatically over the last few decades.
As the world continues to become increasingly digital, so does the builder decor sales industry. With new technology, changing consumer preferences, and the push for eco-friendly solutions, the future of this industry is an ever-changing landscape. As a multi-residential developer, it’s important to prepare for the future and remain flexible to industry changes.
Innovation
A digital platform will be a game-changer for builders looking to drive innovation in decor sales by providing a centralized location for information about sustainable products. This platform will include detailed information about the materials used, the production process, and the environmental impact of each product. This information will assist homebuyers in making well- informed decisions about their decor selections, considering not only the aesthetic but also the sustainability of the products.
Moreover, a digital platform will provide an interactive and engaging experience for homebuyers to explore and visualize sustainable products in a virtual environment. This will include 3D renderings and augmented reality technology, allowing consumers to see how sustainable products will look in their own homes while also learning about the environmental impact and energy savings of their selections. For instance, sustainable windows with low-emissivity glass can reduce energy consumption by limiting heat transfer through the glass, reducing heating and cooling costs. Another example is water-saving plumbing fixtures, such as low-flow showerheads and toilets. These fixtures can significantly reduce water consumption and lower water bills.
Overall, sustainable decor selections can provide long-term cost savings and environmental benefits to homebuyers. By providing information about these products on a digital platform, builders can encourage more eco-friendly choices and help homebuyers make informed decisions about their decor selections.
