Documentation is a critical component in design studio operations and builder decor management. Having strong operational standards in place helps to set customer expectations, reduce objections, and minimize disruptions across the buyer’s journey. To maximize sales, you need to have a clear idea of what type of documentation is necessary in builder decor sales management. Here are some tips to prepare proper documentation in your design studio operations to ensure that you will make successful and uncomplicated sales.
Document 1: Welcome letter for homebuyers
This document works to set expectations for residential pre-construction decor sales. A welcome letter document can set expectations for yourself and for your homebuyers so that they are aware of your policies upfront.
These can include the following:
- How to pay for their options
- How much can they amend
- Payment methods (credit or cheque). If you are allowing cheques as a payment method, be sure to give purchasers a reminder to bring their cheques with them
- Are post-dated cheques allowed?
- How many appointments should they expect?
- What are they expected to complete at the end of each meeting?
- What changes are not allowed once finishes have been selected?
This saves time when making a sale and sets the tone for how things work before the first appointment. Make sure this document outlines expectations so that it minimizes confusion and increases the homebuyer’s confidence.
